John Thomas Furniture

Case Studies

John Thomas Furniture

The Customer

John Thomas Furniture, a division of Whitewood Industries, is a home furnishings manufacturer located in Thomasville, NC. Known for quality craftsmanship and versatile furniture lines, the brand sought to elevate their store fixtures to complement their product lines. To honor the brand’s 25th year, their marketing team has been on a mission to modernize – including nationwide dealer presence with an updated sample kiosk.

The Challenge

For years, the John Thomas team fabricated their sample kiosks in-house. This approach helped manage costs and avoided the need for large purchase commitments. However, doing so consumed valuable internal resources, created unnecessary headaches, and limited their ability to scale showroom fixtures across their dealer network. Their goals…

  1. Improve the appearance, function, and durability of their sample kiosks.
  2. Minimize the time and effort to set up these fixtures in dealer showrooms.
  3. Stay within a predefined budget based on their existing in-house solution.

 

The Solution

Following an introductory call, the DAC team conducted an in-person visit to their High Point showroom to assess the existing fixture first-hand. This collaborative session uncovered several construction, function, and branding challenges. Together, we outlined a “wish list” that prioritized function, quality and value. Our process…

  1. Incorporated our design suggestions and their responsive feedback.
  2. Allowed quick conceptual iterations and collaborative enhancements.
  3. Ensured functional compatibility with their existing fixture solution.

The Outcome

The result is a professional, brand-forward fixture that showcases their furniture finishes and fabric options with polished consistency. More importantly, DAC’s turnkey approach allows the John Thomas’s production team to focus on what they do best – manufacturing exceptional furniture! Key outcomes…

  1. Reduced setup time by ~75% from supplying a pre-assembled fixture.
  2. Maintained budget expectations while improving showroom aesthetics.
  3. Enabled standardized repeatability for future dealer network growth.

 

“I would highly recommend DAC Products. The entire team assisted with efficiency and professionalism. We have been extremely satisfied with the quality of work and timely delivery.”

Bryan Sprinkles – VP Sales

Why DAC?

John Thomas Furniture partnered with us based on rapid design iteration, construction quality, and customer-centric service. Our ability to understand their needs and bring their vision to life – without prohibitive minimums – was the key to unlocking their vision.

Looking to improve your showroom presence with breaking the bank? Contact us today!